JW Marriott Hotel Madrid Joins the Spain Is Excellence Network.
JW Marriott Madrid has joined Spain Is Excellence (SIE), a platform uniting Spain’s most exclusive brands that promote authenticity, excellence, culture, and local craftsmanship. This move reaffirms ACHM Hotels by Marriott’s commitment to experiential luxury hospitality, which goes beyond the material to connect guests with the destination’s essence.
Located in central Madrid, in a historic building over a century old, JW Marriott Madrid is much more than a hotel. Classic elegance blends with contemporary design in a space that honors its past—especially the legacy of the perfumery it once housed—while elevating wellness to its highest expression.
This affiliation positions the hotel as a symbol of authentic luxury in the Spanish capital. Its distinction lies in attention to detail, impeccable service, and memorable experiences that awaken the senses. In addition to high-end accommodations, the hotel features signature cuisine, a spa for total disconnection, and a focus on holistic wellness. Every stay is carefully crafted to create an emotional connection with the guest, inspired by Madrid’s cultural essence.
JW Marriott Madrid Spain is Excellence is not only a recognition, but also an opportunity to continue building connections with other brands that share the same vision: to highlight conscious luxury, craftsmanship, and local heritage as key pillars transforming the high-end tourism experience.
At ACHM Hotels by Marriott, we celebrate this partnership as a reflection of our vision: to create unique hotels, with soul, that connect with their surroundings and offer travelers a deep and transformative experience.
With this new milestone, JW Marriott Madrid — Spain is Excellence strengthens its position as a benchmark in the high-end hospitality landscape, reaffirming its commitment to sustainable luxury, local culture, and operational excellence.
